In the past, In Mold labels which label fused to the bottle made them difficult to peel off. The new "YUPO Peelable In Mold Label" released from June is In Mold label for PET containers that does not peel off during ordinary use, but readily peels off during the recycling process. It provides the same water resistance as existing products and is designed for long-term use, making it ideal as container labels for shampoo, detergent and other daily products.

PET containers in Japan are mainly used for beverages and certain types of seasoning. The collection rate of used beverage plastic PET containers is 93.0% with a 85.8% recycling rate, the highest level in the world (FY2019)*1. More recently, manufacturers are making considerable effort toward closed-loop bottle-to-bottle recycling methods.

In contrast, containers for shampoo, detergent and other daily necessities often use plastic bottles that are not included in recycling initiatives as they are difficult to clean. Thermal recycling(RPF)is another common way bottles are recycled after use, where thermal energy is collected and used when bottles are incinerated as plastic waste. The use of PET containers for daily products has become a major challenge for companies and organizations that produce and sell daily supplies and consumable goods.

Yupo first embarked on development of labels for recyclable PET containers for daily products in 2010. This development was sparked by the goal of reducing environmental impact and achieving Circular Ecomony as a way of reducing the emmision of carbon dioxide and other greenhouse gas which are one of the human causes of global climate change. More recently, there has been increasing focus on sustainable development goals (SDGs) and Ocen plastic, with products being designed to match the higher level of environmental awareness of consumers.